WelcometotheunitBrainstormingThetopicswearegoingtotalkaboutisadvertisingandadvertisements.Lookatthefollowingads,guesswhatkindofproductorserviceisbeingadvertised.BALTICAbeerDentalimplantinsuranceAirCanadamarker•Doyoulikereadingorwatchingadvertisements?•Whatkindofadsdoyoulikebest?Andwhy?•Wherecanyoufindadvertisements?Readtheinstructionsandfocusonthefourposters.Discussthecontentofeachposterwithyourpartners.•Whatcanyouseeinthepicture?Whatcanyouseeinthepicture?•Whatcanyoureadonit?Whatcanyoureadonit?•WhatdoeseachadvertisementtryWhatdoeseachadvertisementtrytotellus?totellus?IlovetoflywithOxlinAirlines.1.Whatdoestheadvertisementtrytosell,aproductorservice?2.Whatimpressiondothewordshaveonyou?3.WouldyouliketoflywithOxlinAirlines?Whyorwhynot?Lookatthesecondadvertisementinyourbookandthinkaboutthesequestions:1.Whatproblemisthepostertryingtohighlight?2.Doyouthinkthisadvertisementhelpstomakepeopleawareofenvironmentalproblems?1.Afterreadingtheposter,doyouthinkdrugsareharmful?2.Ifsomeonetakesdrugs,whatwouldhappentohim/her?3.Doestheadvertisementteachyouaboutthebadeffectsoftakingdrugs?Whatarethey?1.Whatkindofpeopledoyouthinkthisadvertisementistargeting?Why?2.Doyouthinkthisadvertisementwillsuccessfullypersuadepeopletobuythisshampoo?Why?TableFillingToSellaProductorserviceToMakePeoplethinkaboutsocialproblems1.OxlinAirlines4.ShineShampoo2.EarthDay3.Anti-drugsDiscussion1.Whichadvertisementsmakeyouwanttobuyaproductorservice?Why?2.Whichadvertisementsmakeyouthinkaboutsocialproblems?Why?3.Doyoubelievethatadvertisementstellthecompletetruth?Whyorwhynot?帕金森综合症治疗广告-上阶梯如同登山般困难•ReadthepassageinPartBonPage95inWorkbook.•Previewthenextperiod.Homework
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