永旺超市运营管理优化设计摘要珠海奥园广场永旺超市于2018年12月以一种大型的零售经营模式引入广东省珠海市，企业以现代化的方式经营超市，追求有效率的物流系统，达到薄利多销的目的。为了处理超市生鲜农产品供应链上的存在的缺陷，找出供应链各个环节存在的问题，提出解决问题思绪和改善计划。本设计主要利用工业工程的相关的方法理论技术，对永旺超市的运营管理所欠缺的部分进行改善和优化，并且结合IE供应链管理理念，使得永旺超市生鲜农产品的运营管理得到处理，剖析在生鲜农产品供应链上四个环节存在的问题因素，包括采购环节、运输环节、存储环节、深加工环节等。由于生鲜农产品具备着易腐蚀性、刚需性、流失率大等特质，而且在运输过程中受时间、空间、自然因素影响效果非常明显，导致生鲜农产品供应链物流系统效率低下，使得超市的产生利润呈现下坡趋势。针对所提出的问题提出对应的改善方案，有益于使超市经营绩效提升、以及提高店面的盈利能力，生鲜农产品的品质效果需要得到保障。通过对永旺超市生鲜农产品供应链的整体的提升，达到了生鲜农产品在供应链顺利运行，供应商之间的配合相对稳固、运输过程良好等明显效果，同时更加直接的降低了运输物流成本，能够保障生鲜农产品的质量安全、缩减腐烂水平，同时还可以得到顾客的快速反应速度，满足顾客需求。本设计通过运用工业工程供应链管理的相关理论和方法，解决以这种零售模式发展的企业物流系统存在的问题，探索超级市场在生鲜农产品供应链物流改善的具体途径。零售模式的超级市场若要在未来发展的过程中更上一层楼，应该注重的是生鲜农产品在超市的质量和不是店面种类的数量。关键词：超市；运营管理优化；供应链管理；仿真设计OptimaldesignofoperationandmanagementofAEONAbstractInDecember2018,ZhuhaiAoyuansquareAEONsupermarketwasintroducedintoZhuhaiCity,GuangdongProvincewithalarge-scaleretailbusinessmodel.Theenterpriseoperatesthesupermarketinamodernway,pursuesanefficientlogisticssystem,andachievesthegoalofsmallprofitsandhighsales.Inviewofthesupermarketfreshagriculturalproducts,wefoundtheissuesineachlinkofthesupplychain,andputforwardsolutionsandimprovementprograms.Thisdesignmainlyusestherelatedmethodandtheorytechnologyofindustrialengineeringtoimproveandoptimizetheproblemsexistingintheadministrationofthesupermarket.Meanwhile,supplychainmanagementconceptappliedtotheadministrationandmanagementofthefreshagriculturalproductsoftheAEONsupermarket,tosolvetheproblemsexistinginthepurchase,transportation,storage,deepprocessingandotherlinks.Onaccountofthefreshagriculturalproductsareperishable,rigiddemand,highfrequency,highlossandotherproperties.Intheprocessoftransportation,theeffectoftime,spaceandnaturalfactorsisveryobvious,whichleadstothelowefficiencyofthesupplychainlogisticssystemoffreshagriculturalproductsandthedownwardtrendoftheprofitsofsupermarkets.Inviewoftheproblemsraised,thecorrespondingimprovementplanisputforward,whichisbeneficialtotheimprovementofsupermarketoperationperformanceandtheprofitabilityofthestore.Thequalityoffreshagriculturalproductsneedstobeguaranteed.ThroughtheoverallpromotionofthefreshagriculturalproductssupplychainofAEONsupermarket,thesmoothoperationoffreshagriculturalproductsinthesupplychain,relativelystablecooperationbetweensuppliers,goodtransportationprocessandotherobviouseffectshavebeenachieved,productsdistributioncenterisrunningwell.Atthesametime,thetransportationlogisticscostiseffectivelyreduced,thequalityandsafetyofthefreshagriculturalproductsareguaranteed,thedegreeofdecayisreduced,andtherapidresponsespeedofcustomersisobtainedtomeettheneedsofcustomers。Thisdesignsolvestheproblemsoftheenterpriselogisticssystem,byutil...
