影视作品对旅游目的地的影响研究—以《爸爸去哪儿》为例摘要影视作品因其自然风光迷人、风土人情独特,加上观众好奇心理、明星带动效应电影特效以及社交网络的广泛传播,对拍摄地的经济产生了巨大的影响,但同时也对旅游目的地带来了物价高涨、商业气息过浓等负面影响。本文分析了影视作品引发旅游热的原因,并以《爸爸去哪儿》为例,分析了影视作品对旅游目的地的影响,最后从节目组及旅游目的地角度提出了相应对策。关键词影视旅游;影视作品;旅游目的地;爸爸去哪儿StudyOnTheInfluenceOffilmsOnTouristDestinations—TakeTheForInstanceAbstractTelevisionworksforitsnaturalscenerycharming,andcustomsunique,plusaudiencecuriouspsychological,andstarledeffect,andmoviestuntandsocialnetworkofwidelyspread,ontourismdestinationofeconomicproducedhashugeofpromotedrole,butwhilealsoonshootingtobringshaspricesrose,andcommercialbreathhadthick,negativeeffect.Thispaperanalyzesthefilmandtourismreasonsisraised,taketheforinstance,discussestheinfluenceoffilmsontouristdestinations,thelastgroupfromtheprogramandputsforwardcorrespondingcountermeasuresintouristdestination.KeywordsMovieandTVtourism;Filmandtelevisionwork;Touristdestination;dad,wheredowegoII目录摘要.........................................................................I一、相关概念释义..............................................................1(一)影视旅游的概念......................................................1(二)影视旅游的类型......................................................11.影视基地型..........................................................12.影视节日型..........................................................13.影视拍摄外景地型....................................................2二、影视作品引发旅游热的原因..................................................2(一)自然风光迷人........................................................2(二)风土人情独特........................................................3(三)观众好奇心理........................................................3(四)明星带动效应........................................................3(五)电影特效加分........................................................4(六)社交网络广泛传播....................................................4三、案例分析:《爸爸去哪儿》对旅游目的地影响分析.............................4(一)《爸爸去哪儿》节目介绍..............................................4(二)《爸爸去哪儿》对旅游目的地的旅游带动效应............................51.知名度提高,客流量增加..............................................62.带动景区所在地经济发展..............................................73.亲子游迅速发展......................................................8(三)《爸爸去哪儿》对旅游目的地的负面影响................................81.游客数量剧增,配套设施不足..........................................82.收费不合理,出现“天价”商品........................................93.商业气息过于浓重....................................................9四、利用“爸爸去哪儿”促进旅游目的地发展的对策分析............................9(一)节目组角度.........................................................101.本土化创新.........................................................102.选取优质拍摄地.....................................................103.重视名星影响力.....................................................11(二)旅游目的地角度.........................