目录摘要....................................................................................................................IAbstract.....................................................................................................................II引言...................................................................................................................11对宣传片的分析...................................................................................................21.1宣传片的了解...............................................................................................21.2宣传片的意义...............................................................................................21.3公司宣传片的了解.......................................................................................42创作综述...............................................................................................................52.1创作背景.......................................................................................................52.2作品阐述.......................................................................................................53创作依据................................................................................................................64《中建集团》宣传片创作过程.............................................................................74.1前期拍摄.......................................................................................................74.2后期制作.....................................................................................................11结论.................................................................................................................21参考文献.................................................................................................................23致谢.................................................................................................................25摘要影视摄影是一种特别唯美的表达方式，能传达美感和视觉效果。影视摄影的作用在迅速的扩大，对人类生活的各个方面都会有很多的影响。现在的公司也特别需要，一个公司的宣传片就好像是一张艺术的名片，运用了图像，音乐，配音，字幕，特效，调色等多种元素来全面的介绍公司。因为目前视频的表达效果性要比平面媒体丰富和真实得多。因此能建立起公司在国家以及国外的的信任度，并信赖公司的技术和能力，并会经常的和公司合作。本文主要介绍《中建集团》宣传片的创作，主要表达了《中建集团》创作的思路和制作过程，以制作过程中遇到的各种问题和解决方法。在制作宣传片过程中的截图和文字说明的结合详细介绍了中间集团公司宣传片的制作方法。最后总结了经验，也让我对宣传片和专题片、纪录片有了新的认识和了解，知道了他们之间的不同处。关键词：公司宣传片剪辑；剪辑方法；剪辑思路AbstractFilmandtelevisionphotographyisaparticularlybeautifulexpression,canconveybeautyandvisualeffects.Theroleoffilmandtelevisionphotographyintherapidexpansionofallaspectsofhumanlifewillhavealotofimpact.Nowthecompanyalsohasaspecialneed,acompany'spromotionalfilmislikeanartbusinesscard,theuseofimages,music,voiceovers,subtitles,specialeffects,Colorandotherelementstointroducethecompanycomprehensively.Becausethecurrentvideoexpressioneffectismuchricherandmorerealthanprintmedia.Socanbuildthecompany'strustinthecountryandabroad,andtrustthecompany'stechnologyandcapabilities,andwilloftencooperatewiththecompany.Thisarticle...
