题目悦雅酒店前台接待的问题及对策研究摘要在当今国家形势下,随着旅游业的不断发展、人民日益增长的物质生活水平,酒店业发展也是蒸蒸日上。而前台作为客人到达酒店后的必经之地,在酒店发展中起着至关重要的作用。酒店前台作为一个酒店的门面,是形成客人对酒店初印象的纽带,在一定程度上,前台服务质量极大地影响着整个酒店的服务质量。高质量的前台接待服务能有效提升顾客对酒店的满意度。顾客是上帝,对前台服务是否满意是顾客衡量酒店好坏的标准之一,所以在酒店这一方面,应努力做到满足顾客的期望与需求,有针对性策划出服务顾客,助力酒店发展的营销策略。现在国内星级酒店的服务整体状态不佳,服务质量急需提升。应把努力提高顾客满意度,缩小服务效果与顾客心中期待之间的差距。本文以悦雅酒店为例,发掘前台接待中出现的问题并探讨相应的改进措施,从而对整个酒店的服务质量提高和经营管理方面发挥作用,继而有效提高酒店的服务效率,促进其业务管理的实效性。本次论文研究在实际应用方面,希望能真正促进悦雅酒店的前台接待服务质量客服提高,推进酒店业的持续健康发展。关键词酒店前台接待服务质量StudyontheproblemsandCountermeasuresofpassengercabinServiceofXiamenAirlinesAbstractIntoday'snationalsituation,withthecontinuousdevelopmentoftourism.Thegrowingmateriallivingstandardsofthepeopleandthedevelopmentofthehotelindustryarealsobooming.Thefrontdesk,asaplaceforgueststoarriveatthehotel,playsavitalroleinthedevelopmentofthehotel.Asthefacadeofahotel,thehotelfrontdeskisthelinkthatcreatestheguest'sfirstimpressionofthehotel.Toacertainextent,thequalityofthefrontdeskservicegreatlyaffectstheservicequalityoftheentirehotel.High-qualityreceptionservicescaneffectivelyenhancecustomersatisfactionwiththehotel.ThecustomerisGod.Satisfactionwiththefrontdeskserviceisoneofthecriteriaforthecustomertomeasurethequalityofthehotel.Therefore,intheaspectofthehotel,weshouldstrivetomeettheexpectationsandneedsofthecustomers,andplantoservethecustomersandhelpthehoteldevelopment.Marketingstrategy.Atpresent,theoverallservicestatusofdomesticstar-ratedhotelsisnotgood,andthequalityofserviceisinurgentneedofimprovement.Effortsshouldbemadetoimprovecustomersatisfactionandnarrowthegapbetweenserviceoutcomesandcustomerexpectations.ThisarticletakesYueyaHotelasanexampletoexploretheproblemsinthereceptionandexplorethecorrespondingimprovementmeasures,whichwillplayaroleinimprovingtheservicequalityandmanagementoftheentirehotel,andtheneffectivelyimprovetheserviceefficiencyofthehotelandpromoteitsbusinessmanagement.Effectiveness.Inthispracticalresearch,IhopethatwecanreallypromotethequalityofthefrontdeskreceptionserviceofYueyaHotelandpromotethesustainableandhealthydevelopmentofthehotelindustry.KeywordsHotelreception;Reception;servicequality目录引言.........................................................1一、绪论.....................................................2(一)研究背景............................................2(二)研究意义............................................2(三)国内外研究现状......................................3二、前台接待概述.............................................4(一)前台接待概念........................................4(二)前台接待内容........................................4三、悦雅酒店前台接待现状.....................................8(一)悦雅酒店简介........................................9(二)悦雅酒店前台接待现状................................9(三)悦雅酒店前台接待顾客满意度.........................10四、悦雅酒店前台接待存在的问题.....................