Ad:Comeandbuythismobilephone.It’sconvenienttotakeitanywherebecauseitisverylightandthin.YoucansurftheInternetwithit.Youcanlistentomusicwithit,andyoucaneventakesomebeautifulphotoswithit!Themostimportantthingisthatitjustcostsyou￥100.confusing:令人困惑的misleading:骗人的Doyoulikethiskindofad?Howdoyouthinkaboutit?uglySectionB3aReadingAdvertising:prosandconsUnit13•Readthearticlecarefullyandfindoutoneortwosentencestodescribetheadswetalkedaboutjustnow.(telltheadvantagesorthedisadvantages)Task1Comeandbuythismobilephone.It’sconvenienttotakeitanywherebecauseitisverylightandthin.YoucansurftheInternetwithit.Youcanlistentomusicwithit,andyouevencantakesomebeautifulphotoswithit!Themostimportantthingisthatitjustcostsyou￥100.disadvantagedisadvantageDoyoulikeit?Howdoyouthinkaboutit?Comeandbuythismobilephone.It’sconvenienttotakeitanywherebecauseitisverylightandthin.YoucansurftheInternetwithit.Youcanlistentomusicwithit,andyouevencantakesomebeautifulphotoswithit!Themostimportantthingisthatitjustcostsyou￥100.However,someadvertingcanbeconfusingormisleading.Sometimes,thewordssoundgoodbutdon’treallytellyouanythingaboutthequalityoftheproduct.Doyoulikethiskindofad?Howdoyouthinkaboutit?Othershateads,sayingthattheymakeourcitiesandcountrysidelookugly.Readcarefullyandfillinthechart.Advertising:prosandconsAdvantagesSomeadscanbevery_________.Theycanhelpyouto__________twodifferentproducts.Theycanalsohelpyou___________.DisadvantagesAdsmakeourcitiesandcountrysidelook________.Adscanbe_____________and____________.Anadcanleadyoutobuysomethingyou________________.usefulcomparesavemoneyuglymisleadingconfusingdon’tneedatallTask2advertisingaimspecificallyinstancelistconfusingmisleadingtruthprosandconsaimatforinstancetellsb.aboutsth.atothertimesattimesleadsb.todosth.广告瞄准特定地例子列出令人困惑的令人误解的事实赞成与反对瞄准;针对例如告诉某人有关某事在其他时候；也有时候有时;偶然怂勇,引诱2.It’struethatsomeadscanbeveryuseful.一些广告的确很有用。(1)It’s+adj.+that其中it是形式主语,代替that引导的主语从句。如：Itisstrangethatbehadmadeamistake.真怪,他竟做错了。Fillintheblanksaccordingtothearticle.A:IhatewatchingTVnow.B:1___________________?A:Becausetherearetoo2______ads.B:Yes,thereare.Buttheycanalsogiveusalotofinformation.A:Don’tyouknowalotofadsare3_____________?Theymisleadus.B:That’strue.Someadstellusthe4________,butsomedon’t.A:Sowhenwewanttobuythethings,weshouldbe5_________.WhymanymisleadingtruthcarefulCompletethisarticleusingtheinformationabouttwoormoreproductsinactivity2a.Someadvertisementstellthetruthandsomedon’t.Forexample,theEasyCareShampoosaysitwillgiveyoutheshiniesthairever.Butmyfriendtrieditanditdidn’twork.LookoutSunglassessaysitwillgiveyouamysteriouslook.Buttheydon’tevenkeepoutthesun!StarshineToothpastesayswhiterthanwhite.Butmyfriendtrieditandittastedterrible.Ontheotherhand,somearegood.Forexample,BeautyCreamsaysit’sforsilkyskin.Itrieditanditworkedreallywell.Itmademyskinverysoft.Iwouldlovetojumpoutofaplane.Notme.Thispicturemakesmefeeltense.Today,we’velearned…●whatisad●theadvantageanddisadvantageofad2.Findsomeadsliketheseandtrytomakeupnewdialoguesabouthowyoufeeling.A:Iwouldlovetojumpoutofaplane!B:Notme.Thispicturemakesmefeeltense!1.熟读3aThankyouforlistening!Thankyouforlistening!
