丽水市旅游业“十一五”发展规划委托单位:丽水市旅游局编制单位:浙江大学风景旅游规划设计研究中心规划编制组:组长:程玉申王少华金平斌成员:汪波李睿翟国庆方幼君李超韩悦芬郎富平邵祎陆佳黄金华吴从越苏琼琼温燕吴昊制图:李超审核:金平斌审定:程玉申规划资质:旅规乙18-2004编制时间:2004.6-2005.8目录第一章现实基础与发展背景···········································································1一、“十五”发展回顾····················································································1二、产业基础与发展阶段·················································································2三、有利条件与制约因素·················································································4四、发展机遇与内外挑战·················································································5第二章总体思路与发展目标···········································································8一、总体思路································································································8二、发展目标································································································9三、各个阶段的预期目标···············································································10第三章2006-2010年的主要任务·····································································14一、确立主题形象,加强市场营销···································································14二、明确开发方向,优化产品结构···································································16三、优化空间布局,促进分工合作···································································21四、开发适销对路的旅游线路·········································································24五、加强产业支撑与服务体系建设···································································29第四章近期优先实施的五大工程···································································35一、龙头工程······················································································...