更多资料请访问.(.....)更多企业学院:...../Shop/《中小企业管理全能版》183套讲座+89700份资料...../Shop/40.shtml《总经理、高层管理》49套讲座+16388份资料...../Shop/38.shtml《中层管理学院》46套讲座+6020份资料...../Shop/39.shtml《国学智慧、易经》46套讲座...../Shop/41.shtml《人力资源学院》56套讲座+27123份资料...../Shop/44.shtml《各阶段员工培训学院》77套讲座+324份资料...../Shop/49.shtml《员工管理企业学院》67套讲座+8720份资料...../Shop/42.shtml《工厂生产管理学院》52套讲座+13920份资料...../Shop/43.shtml《财务管理学院》53套讲座+17945份资料...../Shop/45.shtml《销售经理学院》56套讲座+14350份资料...../Shop/46.shtml《销售人员培训学院》72套讲座+4879份资料...../Shop/47.shtml目录第一章连锁经营商业基本情况.........................................................1第一节连锁经营商业定义及分类...................................................................................1第二节连锁经营行业的商业模式...................................................................................2第三节2009年连锁经营商业在国民经济中的地位......................................................5第二章连锁经营商业发展环境分析.....................................................6第一节2009年连锁经营行业经济环境分析..................................................................6第二节政策法规环境分析...............................................................................................7一、2009年宏观政策影响分析..................................................................................................7二、未来促消费政策将继续强化...............................................................................................8三、重大产业政策分析...............................................................................................................9第三章2009年连锁经营行业发展情况分析.............................................11第一节2009年我国连锁行业的发展情况....................................................................11一、行业总体发展情况.............................................................................................................11二、各业态发展情况.................................................................................................................12三、重点企业发展情况.............................................................................................................13四、居民消费价格出现回升.....................................................................................................15五、消费者信心、满意、预期指数持续提高.........................................................................15六、企业景气度回升.................................................................................................................16第二节2009年连锁经营行业发展特点........................................................................17一、价格战渐已成为常态.........................................................................................................17二、逆市扩张,为新一轮竞争做准备.....................................................................................17第三节2009年网上购物市场概况................................................................................19一、总体概况.............................................................................................................................19二、2009...