“XXXXXX大厦裙楼1—3层”项目可行性研究报告（初稿）深XXX咨字X11001号项目名称：“XXXXXX大厦裙楼1—3层”发展商：深圳XXX股份有限公司评估单位：深圳市XXX土地房地产估价有限公司主评估人：XXXXXXXXXXXX审定：XXX深圳市XXX土地房地产估价有限公司深圳市XXXXXX大厦电话XXXXXXXX传真XXXXXXXX邮政编码518031目录致委托方函...........................................................................................................................1总体假设和限制条件...........................................................................................................3第一章项目总论.................................................................................................................4一、项目背景....................................................................................................................4二、可行性研究结论........................................................................................................7第一章项目投资环境和市场研究.....................................................................................8一、市场宏观背景............................................................................................................8二、区域市场分析..........................................................................................................17第二章项目分析及评价...................................................................................................31一、项目分析..................................................................................................................31二、项目SWOT分析.....................................................................................................32三、项目评价..................................................................................................................33第三章市场定位及项目评估...........................................................................................34一、项目定位..................................................................................................................34二、方案评估意见..........................................................................................................35三、租金增长率测算......................................................................................................35第四章投资估算与资金筹措...........................................................................................39一、项目总投资估算（收购模式）..............................................................................39二、资金筹措..................................................................................................................39第五章经营收入测定.......................................................................................................40一、方案一经营收入测定..............................................................................................40二、方案二经营收入测定..............................................................................................42第六章项目财务评价.......................................................................................................48一、项目盈利能力分析..................................................................................................48二、项目不确定性分析.............................................................................
