海外3G运营标杆案例研究与竞争分析2008年8月网舟咨询专注于中国电信、互联网市场，致力于为电信、互联网产业链成员及国内外投资、研究机构提供高质量的市场研究与咨询、创新咨询、战略咨询与顾问服务。同时，基于领先的信息采集系统和数据挖掘技术，结合专业研究能力，网舟咨询为客户提供专业化的市场跟踪和监测信息服务。依托国内外资深的电信、互联网咨询专家团队，网舟咨询具有丰富的实战经验与研究咨询案例积累，曾为国内外多家电信运营商以及知名IT、电信企业提供各种研究、咨询和顾问服务。网舟咨询长期倡导并深挖“新电信咨询”和“创新咨询”，致力于协助产业变革中的企业，充分把握产业、技术、业务、商业模式、服务等方面的创新，帮助客户实现最大的价值。eShipConsultingistheleadingresearchandconsultingproviderfocusingontheChinesetelecom,internetanddigitalentertainmentmarkets.Wecommitourselvestoprovidingmarketresearch,marketing,innovationandstrategyconsulting,plusotherrelatedadvisoryservices.Also,eShipwillsupplytheprofessionalservicesofmarkettrackingandinformationmonitoringofthekeytelecomindustryplayers,basedonouradvancedinformationtrackingsystemandunparalleleddigitaldataminingtechnology.eShiphasrichpracticalexperienceandalargehistoryofresearchandconsultingcases,providedbyaprofessionalanddedicatedstaffofinternationaltelecomconsultants.Wehavealsoprovidedanumberofresearch,consultingandadvisoryservicestobothlocalandinternationaloperators,andwell-knownITandtelecomcorporations.eShipConsultingalwaysadvocateNewTelecomConsultingandInnovation.Wededicateourselvestoassistingcorporationsinchangemanagementandgraspinginnovation,intermsoftechnology,operations,businessmodels,andservices,andthushelpingthecustomertorealizethemaximvaluefortheirbusiness.北京市西城区黄寺大街26号德胜置业大厦五号楼501室邮编100011Floor9th,ConstructionEngineeringPlazaBuildingANo.1GuangLianRd,XuanwuDistrict,BeijingChina,100011Tel：+861082809384Fax：+861082809384-25report@eship.com.cnCopyright©2008eShip™UnitedTechnology(Beijing)Co.,Ltd.ALLRightsReserved第3页共157页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第3页共157页目录TableofContents目录TABLEOFCONTENTS...............................................................................................................3图表目录LISTOFFIGURES...............................................................................................................7执行摘要EXECUTIVESUMMARY....................................................................................................9第一章NTTDOCOMO................................................................................................................................101.1公司背景及3G发展历程...........................................................................................................101.1.1公司背景................................................................................................................................101.1.23G发展历程..........................................................................................................................101.23G网络建设..............................................................................................................................111.2.1网络建设现状........................................................................................................................111.2.2网络建设不同阶段策略.............................................................................
