电子商务为我国外贸企业带来的商机与挑战——以我国中小外贸企业为例摘要：由于经济全球化的发展，市场经济的变化，国际贸易的形式也随之改变。传统的贸易方式已经渐渐退出历史的舞台，具有低成本以及高效率等优势的新型贸易方式-电子商务被广泛应用。不仅如此，作为一种全新的经济贸易模式，电子商务尤其是跨境电子商务模式占全球贸易经济的比例也不断上升，并进而逐渐成为了各个国家的外贸企业所采取的主要贸易模式。然而，值得注意的是，随着电子商务的不断发展，我国的外贸企业尤其是陷入停滞发展阶段的中小外贸企业也迎来了新的发展基于，并进而借此以弥补了自身的资金、品牌以及成本等多个方面的劣势，从而取得了令人可喜的贸易业绩。但是，机遇与挑战往往是并存的，电子商务能为中小外贸企业带来机遇的同时，也会因为中小外贸企业自身存在的经营问题给自己带来不可想象的挑战。综上所述，笔者试着结合电子商务时代中的中小外贸企业的发展状况，接着对电子商务为我国中小外贸企业带来的机遇与挑战进行科学的分析，最后希望能为我国外贸企业的发展提供有用性的建议。关键词：电子商务、外贸企业、商机、挑战Abstract:Inthemodernandrapiddevelopmentofeconomicglobalization,theformofmoderntradehaschangeddramatically.Thetraditionalwayoftradehasbeenreplacedbynewtypeofe-commercewithglobal,highefficiencyandlowcost.Notonlythat,asanewmodelofeconomicandtrade,e-commerce,especiallycross-bordere-commercemodelaccountedfortheproportionoftheglobaltradeeconomyisalsorising,andthusgraduallybecomethecountry'sforeigntradeenterprisestotakethemaintrademodel.However,itisworthnotingthat,withthecontinuousdevelopmentofe-commerce,China'sforeigntradeenterprises,especiallyinthestageofstagnationofsmallandmedium-sizedforeigntradeenterprisesalsousheredinanewdevelopmentbasedon,andthustomakeupfortheirownfunds,brandAswellasthecostandotheraspectsofthedisadvantages,whichhasmadegratifyingtradeperformance.Butatthesametime,duetotheshortcomingsofChina'ssmallandmedium-sizedforeigntradeenterprisesthemselves,e-commerceincreatingacertainbusinessopportunitiesforit,butalsotofaceitisdifficulttoimagineahugechallenge.Inviewofthis,Itrytosmallandmedium-sizedforeigntradeenterprisesintheeraofe-commercedevelopmentperspective,toexploree-commerceforsmallandmedium-sizedforeigntradeenterprisesinChinabroughtaboutbythebusinessopportunitiesandchallenges,andthustomaketargetedsimple,hopingtopromoteTheFurtherDevelopmentofChina'sForeignTradeEnterprises.Keywords:e-commerce,foreigntradeenterprises,businessopportunities,challenges目录目录...................................................................................................................3第一章绪论........................................................................................................3（一）研究背景.............................................................................................3（二）国内外研究综述....................................................................................41.国内研究综述.......................................................................................42.国外研究综述.......................................................................................4（三）研究意义.............................................................................................5第二章电子商务的发展及其优势分析......................................................................6（一）电子商务的概念及发展历程....................................................................6（二）电子商务在国际贸易中的竞争优势...........
