目录第一章总论………………………………………………………………………………61.1项目概要........................................................61.1.1项目单位基本情况...............................................61.1.2项目建设内容...................................................61.1.4项目建设方案...................................................61.1.5投资概算及资金来源.............................................61.1.6主要技术经济指标...............................................61.2可行性研究报告编制依据.........................................71.3综合评价.......................................................8第二章项目背景及建设的必要性……………………………………………………92.1项目建设背景....................................................92.2项目建设的必要性...............................................102.2.1是西部大开发和新疆发展特色农业的需要..........................102.2.2是县域经济发展、产业结构调整和职工收入提高的需要..............112.2.3是农场产业结构调整和生态环境建设的需要........................11第三章建设条件……………………………………………………………………113.1项目区概况.....................................................113.2水文气象.......................................................143.3水资源..........................................................153.4自然灾害........................................................153.5人口及劳动力...................................................153.6土地利用状况....................................................153.7水利设施.......................................................153.8交通与电力......................................................15第四章项目单位基本情况……………………………………………………………164.1概况...........................................................164.2财务状况........................................................164.3法人代表基本情况...............................................16第五章市场分析与销售方案…………………………………………………………165.1市场分析.......................................................165.1.1项目产品市场供求现状........................................165.1.2市场前景分析..................................................175.2销售策略、方案和营销模式.......................................175.2.1营销策略和营销模式............................................175.2.2营销队伍和营销网络建设........................................175.3市场风险分析..................................................18第六章项目建设方案……………………………………………………………………186.1建设任务和建设规模..............................................186.1.1建设任务......................................................186.1.2建筑规模：....................................................186.2项目规划和布局..................................................196.2.1布置方案原则：................................................196.2.2总平面布置方案：..............................................196.3生产技术方案及工艺流程..........................................196.3.1生产技术方案..................................................196.3.2工程方案......................................................216.3.3设备选择......................................................236.3.4质量保障体系建设方案..........................................256.4项目建设标准和具体建设内...
