-本资料来自xm448x-销售管理销售管理-本资料来自xm448x-共八册·第一册长安汽车经销商运营管理标准手册-本资料来自xm448x--本资料来自xm448x--本资料来自xm448x-目录前言...........................................................................................................1一、销售流程规范................................................................................................21.1展厅集客...................................................................................................................21.2客户接待...................................................................................................................81.3客户需求分析..........................................................................................................171.4新车展示及介绍.......................................................................................................221.5试乘试驾.................................................................................................................251.6报价成交.................................................................................................................301.7递交新车.................................................................................................................341.8售后维系.................................................................................................................38二、销售工作推动..............................................................................................402.1销售顾问一日工作...................................................................................................402.2销售顾问工作提示...................................................................................................40三、附件............................................................................................................43附件1:集客流量统计分析表........................................................................................43附件2:年度新车销售目标预估表.................................................................................44附件3:客户信息卡......................................................................................................45附件4:展厅来电(店)客户信息登记表......................................................................47附件5:新车展示车辆检视表........................................................................................48附件6:试驾预约记录单...............................................................................................48附件7:试驾准备工作检查表........................................................................................49附件8:试驾协议书......................................................................................................50附件9:试驾调查表......................................................................................................51附件10:报价单............................................................................................................52附件11:购车合约(参考范本)..................................................................................53附件12:交车流程自检表.............................................................................................55附件一三:长安汽车交车确认表.......................................................