McKineyOnlinecasestudyTostepthroughthiscaseexample,wewillgiveyousomeinformation,askaquestion,andthen,whenyouareready,giveyouasampleanswer.Wehopethattheexercisewillgiveyouasenseoftheflowofacaseinterview.(Pleasenote,youcanstopthisexerciseandpickupwhereyouleftofflater.Yourcookiesmustbeontousethisfeature).Inthisexercise,youwillansweraseriesofquestionsasthecaseunfolds.Weprovideourrecommendedanswersaftereachquestion,withwhichyoucancompareyourownanswers.Wewanttoemphasizethatmostquestionsinacasestudydonothaveasinglerightanswer.Inalivecaseinterview,wearemoreinterestedinyourexplanationofhowyouarrivedatyouranswer,notjusttheansweritself.Aninterviewercanalwaysassessdifferentbutequallyvalidwaysofapproachinganissue,andthenbringyoubacktotheparticularlineofinquirythatheorshewantstopursue.Youshouldalsokeepinmindthatinalivecase,therewillbefarmoreinteractionwiththeinterviewerthanthisexerciseallows.Forexample,youwillhavetheopportunitytoaskclarifyingquestions.Finally,alivecaseinterviewwouldtypicallybecompletedin30-45minutes,dependingonhowthecaseevolves.Inthison-lineexercise,thereisnotimelimit.Thereareeightquestionsinthison-linecasestudy.Thiscasestudyisdesignedtoroughlysimulateoneduringyourinterview,soyouwillnotbeabletoskipaheadtothenextquestionuntilyouhaveansweredtheoneyouareon.YoucanrefreshyourmemoryofpreviousanswersbyclickingthehighlightedQ&Alinkstotheleft.Toprinttheanswer,clickontheprinticonthatappearsintheTOPRIGHTcorner.Attheend,youcanprinttheentireon-linecasestudyatonce.ThecaseQuestion1ClientGoal:DoublethenumberofrecruitswhilemaintainingtheirqualitywithminimalincreaseinresourcesexpendedOurclientrecruitsgraduatingcollegeseniorsforentry-levelpositionsinlocationsaroundtheworld.Itcurrentlyhiresandplaces500graduatesperyearbutwouldliketotripleinsizeoverthenexttenyearswhilemaintainingquality.Assumethattheincreasemustallcomefromhiringgraduatingseniors.(Inanactualcase,youmaynotbegiventhisandotherassumptionsunlessyouask.)Theclient'scurrentrecruitingbudgetis$2millionannually,andwhileitisinastrongfinancialposition,itwouldliketospendasfewadditionalresourcesaspossibleonrecruiting.McKinseyisadvisingtheclientonwhatstepsitwillneedtotakeinordertomeetitsgrowthtargets,whilestayingwithinitsbudgetconstraints.Q1:Whatleversdoestheorganizationhaveatitsdisposaltoachieveitsgrowthgoal?A:Somepossibleleversaregivenbelow.It'sterrificifyouidentifiedseveraloftheseandperhapssomeothers.AttractmoreapplicantsatthesamecostReviewthelistofcampusestargeted(e.g.,optimizeresourceallocationacrossschools).Thereviewmayresultinaddingcertainhigherpotentialcampusesandeliminatingotheronesthatappeartohavemorelimitedpotential.Reviewrecruitingapproachateachcampus(e.g.,optimizecost-effectivenessofmessagesandapproachesateachschool).Extendofferstoahigherpercentageofapplicantswhilemaintainingquality(e.g.,reducethenumberofpeoplewhoareturneddownwhowouldhaveperformedequallywellinthejob)Improveacceptanceratesamongofferees(e.g.,bettercommunicatethebenefitsofthejobrelativetoalternativesorimprovetheattractivenessofthejobrelativetoalternatives)Question2Fortheremainderofthediscussionwe'dliketofocusonthetwospecificleversinvolvingattractingmoreapplicantsatthesamecost.Reviewthelistofcampusestargeted(e.g.,optimizeresourceallocationacrossschools).Thereviewmayresultinaddingcertainhigherpotentialcampusesandeliminatingotheronesthatappeartohavemore...