目录摘要..............................................................................................................................1关键字..........................................................................................................................11.前言...........................................................................................................................12.研究对象与方法.......................................................................................................12.1研究对象.........................................................................................................12.2研究方法.........................................................................................................22.2.1文献资料法...........................................................................................22.2.2问卷调查法...........................................................................................22.2.3访谈法...................................................................................................22.2.4数据统计法...........................................................................................22.2.5逻辑分析法...........................................................................................23.研究结果与分析.......................................................................................................23.1泸西县健身俱乐部的基本情况分析..............................................................23.1.1健身俱乐部的面积、器材、基础设施情况........................................23.1.2泸西县健身俱乐部的会员数量及私教购买情况................................33.1.3泸西县健身俱乐部主要经营的私教产品及团操开设情况.................43.2泸西县俱乐部会员基本情况..........................................................................53.2.1俱乐部会员性别、年龄........................................................................53.2.2俱乐部会员的职业及收入情况............................................................63.2.3俱乐部会店锻炼的动机........................................................................73.3俱乐部指导员指导情况调查研究与分析......................................................83.3.1俱乐部指导员性别、年龄....................................................................83.3.2俱乐部指导员学历情况以及资格证书等级情况................................93.3.3俱乐部指导员的专项及工作年限......................................................103.3.4俱乐部指导员指导项目及指导时间..................................................113.4泸西县俱乐部会员锻炼满意度情况............................................................123.4.1俱乐部会员对前台客服、会籍顾问、指导员服务满意度...............123.4.2俱乐部会员对基础设施使用满意度..................................................133.4.3俱乐部私教会员对私人指导员课程服务满意度..............................144.结论与对策.............................................................................................................144.1结论...............................................................................................................144.2对策...............................................................................................................15参考文献...................................................................