1FreeTalk—聋哑人同健康人的无障交流第四届“创青春”大学生创新创业大赛商业计划书项目名称:FreeTalk参赛组别:创业计划类项目参赛类型:信息技术和电子商务项目负责人:指导教师:陈瑜21FreeTalk—聋哑人同健康人的无障交流四川大学2017年7月2第1页共61页编号:时间:2021年x月x日书山有路勤为径,学海无涯苦作舟页码:第1页共61页第一章策划书摘要....................................................................................................21.1产品概述.........................................................................................................21.2市场与行业分析.............................................................................................21.3商业模式.........................................................................................................21.4营销策略.........................................................................................................21.5财务分析.........................................................................................................31.6融资计划.........................................................................................................31.7风险防控.........................................................................................................3第二章产品与服务....................................................................................................42.1产品概述.........................................................................................................42.2产品功能.........................................................................................................42.3产品实现.........................................................................................................82.4创新性...........................................................................................................112.5产品技术.......................................................................................................12第三章行业与市场..................................................................................................153.1宏观环境分析...............................................................................................153.2市场分析.......................................................................................................173.3竞争分析.......................................................................................................20第四章商业模式......................................................................................................224.1运营模式.......................................................................................................224.2盈利模式.......................................................................................................23第五章营销策略......................................................................................................255.1营销目标.......................................................................................................255.2营销战略.......................................................................................................26第2页共61页第1页共61页编号:时间:2021年x月x日书山有路勤为径,学海无涯苦作舟页码:第2页共61页5.3营销策略.......................................................................................................26第六章融资计划.......