商业计划书日期:2012年7月20日【主联系人】邵正涛【电话号码】13801887250【电子邮件】13801887250@163.com【地址】上海市宝山区纬地路88弄79号101室【邮政编码】200444我们的理念让生命更健康、更长久、更精彩。我们的使命预知疾病,有备无患。目录1.0执行摘要.................................................................................51.1公司概况.............................................................................................................................51.2项目特征摘要........................................................................................................................51.3项目背景..............................................................................................................................61.4商业模式(盈利与发展模式)..................................................................................................81.5市场机会..............................................................................................................................91.5投资与财务........................................................................................................................112.0市场分析................................................................................122.1市场定位与目标客户............................................................................................................122.2市场预测(市场占有率).....................................................................................................142.3竞争分析...........................................................................................................................142.4项目SWOT分析.................................................................................................................173.0机构筹备................................................................................204.0人员与组织结构..........................................................................234.1组织结构...........................................................................................................................234.2管理团队...........................................................................................................................235.0投资与财务分析报告......................................................................255.1固定资产及无形资产投资.....................................................................................................255.2营业额和营业费用(成本)预测............................................................................................295.3盈亏平衡点........................................................................................................................305.4投资回报...........................................................................................................................306.0风险分析与对策..........................................................................317.0战略规划与实施计划......................................................................327.1总体战略...........................................................................................................................327.2发展战略...........................................................................................................................328.0企业的愿景................................