摘 要一个企业的发展，不仅需要评估企业盈利的多少，也要注重企业自身的营运情况，从而看出企业发展现状以及未来的发展走向。在市场的激烈竞争下，企业想要持续的发展下去，就需要建立一个完整、系统、合理的营运能力分析体系。企业营运能力分析实际上就是根据企业实际的经营数据加以计算，得出周转效率，从而看出企业的营运能力情况，为企业下一阶段发展作规划。当下绝大多数企业对于营运能力的分析还处在萌芽的阶段，或者处于成长阶段，不可避免会出现忽视的问题，导致企业的发展产生阻碍。本文以保险股份有限公司的营运能力为研究对象，首先站在营运能力的角度对全文进行概述，之后以保险股份有限公司的财务报表数据与营运能力分析相结合，得出企业在营运方面出现内控管理、安全性、结构上的问题，并提出解决方案，具体可包括为加强内控管理机制、财务人员之间的有效制衡达到安全可控性、根据实际情况作合理的营运资金配比。从而可以对企业的经济效益、发展规模形成一个科学、完整的能力指标体系，也对企业的可持续发展具有重要的意义。关键词：营运能力； 总资产周转率； 应收账款周转率； 流动资产周转率AbstractThe development of an enterprise not only needs to evaluate the profit of the enterprise, but also needs to pay attention to the operation of the enterprise itself, so as to see the current situation and future development trend of the enterprise. In the fierce market competition, enterprises want to continue to develop, we need to establish a complete, systematic and reasonable operational capacity analysis system. In fact, the analysis of business operation ability is to calculate the turnover efficiency according to the actual business data of the enterprise, so as to see the business operation ability of the enterprise and plan for the development of the enterprise in the next stage. At present, the vast majority of enterprises are still in the embryonic stage or in the growth stage for the analysis of operational capacity, which will inevitably lead to problems that are ignored, leadi...
