浅析小型货代公司发展中存在的问题与对策—苏州蜂运摘要：随着出口贸易的快速发展，货代行业也在这里悄然兴起。 但是，面对激烈的行业竞争，如何规范货代行业摆脱恶性循环，实现健康发展，已成为货运代理公司发展的重要问题。 通过对苏州蜂运的深入分析，本文提出了改善市场规范，人才培养，设施建设等方面的对策。合理的绩效考核方法，有吸引力的绩效薪酬体系，能培养货代企业员工对企业的信任感和忠诚度，使他们能够更加积极、有效地为企业服务。因此，提高绩效管理水平是货代企业吸引优秀人才的关键，是增强行业竞争力的有力保障。关键词：规范市场；人才培养；设施建设、转型、发展Analysis on the problems and Countermeasures in the Development of small Freight forwarders-Suzhou Bee TransportAbstract：with the rapid development of export trade, the freight forwarding industry is also quietly rising here. However, in the face of fierce industry competition, how to regulate the freight forwarding industry to get rid of the vicious circle and achieve healthy development has become an important issue for the development of freight forwarding companies. Through the in-depth analysis of suzhou bee transport, this paper puts forward the countermeasures to improve the market norms, personnel training, facilities construction and so on. Reasonable performance appraisal method and attractive performance compensation system can cultivate the trust and loyalty of freight forwarder employees to the enterprise, so that they can serve the enterprise more actively and effectively. Therefore, improving the level of performance management is the key for freight forwarding enterprises to attract outstanding talents, and is a powerful guarantee to enhance the competitiveness of the industry.Key words: Regulating the market；Personnel training；Facilities construction transformation and development目录第一章 绪论......................................................
