题 目 浅析酒店服务质量提升的服务五策略 --- 以马儿岛酒 店为例目 录摘要·····················································1 关键词···················································1 一、绪论·················································1(一)研究背景 ·············································1(二)国内外研究现状和趋势 ································1二、顾客满意理论··········································1 三、马儿岛酒店前厅部服务质量现状··························1(一)前厅部现状 ·········································1(二)现阶段存在的问题···································1四、提升马儿岛酒店服务质量管理的对策······················1(一)对前厅部进行组织优化 ·······························1(二)对流程进行管理优化 ·································1(三)提升服务意识 ·······································1(四)改进培训方式·······································1(五)完善激励政策 ········································1五、总结··················································1参考文献·················································1浅析酒店服务质量提升的服务五策略---以马儿岛酒店为例【摘要】 :本文依据顾客满意理论,着眼于酒店的前厅部服务质量现状,从实际操作的角度出发,分析酒店前厅部服务质量管理中存在的问题及原因,通过组织结构和流程设置的优化与整合,来提升员工综合素...