广州市白云区零售药店抗菌药凭处方销售情况调查研究[摘要] 目的:调查广州市白云区社会药房的抗菌药物凭处方销售情况。方法上运用神秘顾客法、文献分析法、数据统计分析法、演绎推理法,随机调查广东省广州市白云区 40 家药店凭处方销售抗菌药的情况。结果:60%的药店不凭处方销售抗菌药,抗菌药的管制相对到位,但规模相对较小的药店不凭处方销售抗菌药的情况时有存在。结论:建议加强医药行业体制改革,加强医药管理,落实医药政策同时改善药店的沟通反馈机制,保护大中小药店发展,重点是中小规模的药店。另外也要普及民众相关医药知识,加强对药房抗菌药物销售的监督,提高药房人员规范服务水平,加强执业药师队伍建设,普及合理使用抗菌药物知识,提高居民使用抗菌药物的安全水平。[关键词] 神秘顾客法、广州市、抗菌药、药店、处方药注:本论文(设计)题目来源于教师的国家级(或省部级、厅级、市级、校级、企业)科研项目,项目编号为: 。Investigation on prescription sales of antibiotics in retail pharmacies in Guangzhou city[Abstract] Objective: To investigate the sales of antibacterial drugs by prescription in pharmacies in Baiyun District of Guangzhou City. Method: adopting the method of mystery shopper,then field observation method,and statistical analysis of data,finally deductive reasoning method, random survey 40 pharmacies in Guangzhou city , Guangdong province over-the-counter sales of antitibiotics.Results:60% of the pharmacies not in over-the-counter sales of antibiotics, antibiotics control relatively in place, but some smaller pharmacies not in over-the-counter sales of antibiotics . Conclusion: the pharmaceutical industry system reform should be strengthened, in order to strengthen the management of medicine, the implementation of the medical policy. At the same time improve pharmacy communication feedback mechanism ,protect medium pharmacy development,focus on small and medium-sized pharmacy. Also to popularize the public medical knowledge, to strengthen the understandin...