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高低语境中美汽车广告广告语差异

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1ContentsChinese Abstract.....................................................................................2English Abstract......................................................................................31. Introduction.........................................................................................41.1 General Research Background............................................................................41.2 Current Research and Accomplishment..............................................................42. High and Low Context Culture and Automobile Advertising Language..................................................................................................62.1 The Definition and Characteristics of High and Low Context Culture...............62.2 The Definition of Advertising Language.............................................................72.3 The Relationship Between High and Low Context Culture and Automobile 2Advertising Language...............................................................................................73. Differences Between Chinese and American Automobile Advertising Language under High and Low Context Theory............83.1 Information Transfer............................................................................................83.2 Language Expression.........................................................................................103.3 Interpersonal Relationship.................................................................................113.4 Background Information Dependency..............................................................134. Conclusion.........................................................................................14References..............................................................................................16高低语境视角下中美汽车广告语的差异摘 要文化语境在跨文化交际领域有着举足轻...

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