目 录摘 要....................................................................................................................IAbstract.....................................................................................................................II引 言...................................................................................................................11 娱乐类节目的介绍...............................................................................................21.1 娱乐类节目的起源.......................................................................................21.2 娱乐类节目的现状与发展...........................................................................41.2.1 国外娱乐类节目的现状与发展............................................................41.2.2 国内娱乐类节目的现状与发展............................................................62 娱乐类节目的本土化...........................................................................................92.1 娱乐类节目本土化的必要性.......................................................................92.2 娱乐类节目本土化改造案例.....................................................................112.2.1 以《奔跑吧》为例分析国内娱乐类节目本土化的改造案例..........112.2.2 以《Top Gear》为例分析国外娱乐类节目本土化的改造案例.......143 娱乐类节目本土化的可持续发展.....................................................................173.1 娱乐类节目本土化传播对策.....................................................................173.2 引进类综艺节目的本土化经验探索.........................................................193.2.1 工作团队的本土化..............................................................................193.2.2 镜头语言的运用应符合收视心理......................................................193.2.3 节目应符合中国文化..........................................................................21结 论..........................................................
