北京理工大学珠海学院 2020 届本科生毕业论文广东省陶瓷产品出口现状及发展趋势研究摘要陶瓷在中国具有非常悠久的历史,是我国传统文化的非常重要的组成部分之一。早在 5000 多年以前中国人就发明出了陶瓷,并将其投入日常生活中来使用。自从改革开放以来,中国的陶瓷工业也得到了飞速的发展,目前我国在世界上已是陶瓷的生产、消费大国。而广东省正是我国建筑陶瓷、卫浴陶瓷集产品质量以及完整产业链之大成者,因此广东省的陶瓷产品是最能代表我国目前的陶瓷产品水平的。广东省作为全国最大的陶瓷生产基地,其在国际上也拥有举足轻重的地位。虽然广东陶瓷产业发展趋势良好,但是其所生产出的陶瓷产品的附加价值却并不高,产品以中低档为主,在国际市场销售价格较低。企业销售产品的手段往往是通过低价来提高竞争力。本文将通过对广东省陶瓷的出口数据进行研究,分析并找出其目前发展所可能存在的一些问题,并针对这些问题和不足之处找出解决方法。结合广东省陶瓷产业的发展现状,讨论如何让广东省陶瓷产品走向国际市场并力求占据主导地位。从而为广东省陶瓷产品相关产业的发展提供一些参考,同时也可以给予国内陶瓷企业一些实践的启发,改善缺点,提升核心竞争力。关键词:广东陶瓷;出口贸易;现状与前景北京理工大学珠海学院 2020 届本科生毕业论文Research on the export status and development trend of ceramic products in Guangdong ProvinceAbstractCeramics has a very long history in China and it is one of the most important parts of Chinese traditional culture. As early as 5000 years ago, the Chinese invented ceramics and put them into daily life. Since the reform and opening up, China's ceramic industry has also been developing rapidly. At present, China has become a large country of ceramic production and consumption in the world. Guangdong Province is the great producer of China's building ceramics, sanitary ware ceramics product quality and complete industrial chain. Therefore, the ceramic products of Guangdong Province are the most representative of China's current ceramic product level. As the largest ceramic production base i...