I 湖北省乡村旅游扶贫政策绩效评估研究——以保康县格栏坪村为例摘 要贫困是当今世界十大迫切问题之一,反贫困是全人类面临的一项历史任务。伴随着旅游业的快速发展,旅游扶贫作为一种新型的产业扶贫模式,它和众多扶贫模式相比而言,优势更为凸显,其就业门槛低、污染小、市场优势强大、产业活力迸发、带动效应巨大,已成为旅游资源丰富的贫困地区脱贫致富的重要手段,在我国扶贫开发中发挥着日益显著的作用。一部分贫穷落后的地区拥有优质的旅游资源,得到了国家和地方资金以及政策的支持,进行了旅游资源的开发与建设为当地带来了巨大的经济效益,从而达到最终脱贫的目的。本文选取保康县格栏坪村委为研究案例,对其旅游扶贫政策绩效进行深入分析。保康县格栏坪村是国家扶贫开发重点地区,贫困程度深、贫困人口多,但在乡村旅游的发展中创造了巨大的经济效益。通过实地论证,在总结国内外旅游扶贫绩效评价的基础上,通过层次分析法建立格栏坪村旅游扶贫政策绩效评价指标体系,分析其在经济绩效、社会绩效、生态绩效上所呈现的差异特征以及存在的问题,并就这些问题找到解决方案。进而帮助提升格栏坪村借助旅游扶贫发展的可操作性,力求对格栏坪村旅游扶贫政策绩效评估工作起到帮助。关键词:乡村旅游;旅游扶贫;绩效评价;保康县格栏坪村II A study on Poverty alleviation policy of rural tourism in Hubei Province —— A case study of Gelanping village, Baokang CountyABSTRACTPoverty is one of the ten most pressing problems in the world today, and anti-poverty is a historical task faced by all mankind. With the rapid development of the tourism industry, as a typical form of industrial poverty alleviation, the advantages of tourism poverty alleviation and many other poverty alleviation methods are prominent, its Low employment threshold, small pollution, strong market advantages, burst of industrial vitality and huge driving effect have become an important means for poverty-stricken areas rich in tourism resources to get rid of poverty and become rich, play an increasingly prominent role in the development of poverty alleviation in China...