馨意手工坊有限责任公司企业策划书 目录1 执行总结.................................................................................................................................................51.1 公司..............................................................................................................................................51.2 市场..............................................................................................................................................51.3 投资与财务..................................................................................................................................51.4 组织人力资源..............................................................................................................................62 项目背景.................................................................................................................................................62.1 产业背景......................................................................................................................................62.2 主要 DIY 手工品制作概述..........................................................................................................72.2.1 制陶...................................................................................................................................72.2.2 布艺编织...........................................................................................................................92.2.3 公仔.................................................................................................................................102.2.4 剪纸.................................................................................................................................122.3 手工坊市场前景评估................................................................................................................133 市场调查和分析.................................................