精品文档---下载后可任意编辑精品文档---下载后可任意编辑目录一.引言·······················································〔1〕二.正文·······················································〔1〕(一) 苹果公司的产品································〔1〕(二) 苹果公司的定价································〔3〕(三) 苹果公司时间性的价格卑视·····················〔4〕(四) 苹果公司对于 App Store 的销售策略············〔5〕1.两部制收费手法······································〔5〕2.对于开发商的限制和行业垄断··························〔7〕3.对于用户及其本钱加价································〔7〕三.一些意见··················································〔9〕四.总结·························································〔9〕 精品文档---下载后可任意编辑一.引言要问 2024 年最受人关注,最火爆的电子产品是什么,我想答案不用我说大家也都知道。那就是苹果公司的 ——iphone 4。2010 年 6 月 8 日凌晨 1 点,苹果全球开发者大会在旧金山 Moscone West 会展中心正式开幕。苹果 CEO 史蒂夫·乔布斯在会场上发布了全新的 iPhone 第四代 ,型号为 iPhone 4。这一新型智能 的发布,立即引起了全世界的关注。无论是它的外表,还是它的功能,无不让人惊叹。我这里用惊叹这一词一点都不为过,当我看到了它的介绍时,不由地感慨道:“真他妈太牛逼了!〞我想,不仅仅是我,几乎所有人第一眼看到它,都会这么说吧自从 iphone 4 上市以来,销售的场面一直火爆不断,iphone 4 销售前的第一天晚上,根本上所有苹果公司零售店的门口都排了超长的队。像中国,自联通版 iPhone4 上市以来,销售情况异常火爆,截至 9 月 25 日凌晨第一批预约用户便已到达 20 万,而正式开售首日更是为 4 万用户办理了购机手续,首...