盐城市盐都区明翔健身俱乐部运行策略研究 一、研究的目的、意义与应用前景等.......................................................................3(一)研究目的..................................................................................................3(二)研究意义..................................................................................................3(三)应用前景..................................................................................................3二、盐城市盐都区明翔健身俱乐部的调查...............................................................31、盐城市盐都区明翔健身俱乐部的基本情况.........................................................31.1 盐城市盐都区明翔健身俱乐部的选址位置.................................................31.2 盐城市盐都区明翔健身俱乐部的硬件设备情况.........................................41.3 盐城市盐都区明翔健身俱乐部实用的面积情况.........................................41.4 盐城市盐都区明翔健身俱乐部服务种类.....................................................42.盐城市盐都区明翔健身俱乐部教练队伍的基本情况...........................................52.1 健身教练的性别、年龄和学历结构 ..........................................................52.2 健身教练的持证情况.....................................................................................52.3 健身教练的技能项目情况.............................................................................52.4 健身教练的薪资情况....................................................................................62.5 健身教练的从业原因....................................................................................63.盐城市盐都区明翔健身俱乐部消费者的基本情况................................................63.1 健身俱乐部拥有消费者数量.........................................................................63.2 健身消费者性别和年龄结构........................................................................73.3 健身消费者学历及职业情况...................